About Ross | Company Profile

A Brief History Of Our Production Switchers

1974

John Ross founded Ross Video in Canada in 1974. He sold an airplane he had just refurbished for just $3500 and also used his personal savings of $500 to start the company. The first switcher, the 16-4, was entirely designed and built in the basement of his house. From those very humble beginnings, Ross Video has grown to become an international business with almost 400 employees and offices around the world. Product lines have been expanded to include the widest range of production switchers available, the openGear® terminal equipment line, BlackStorm Video Servers, the OverDrive Production Control System, and the XPression Character Generator and Motion Graphics System.

The 10-4 was a marvel of compact analog engineering of its time. It may not sound impressive now, but to fit all of the electronics of a high quality 1 MLE switcher into a 2 RU chassis was unheard of in 1974. This was made possible by John Ross' deep understanding of video and analog design. As an interesting side note, 15 years later, this first switcher, serial number 1, was given back to Ross Video in perfect condition and working order.

Ross 10-4 Analog Switcher

The 16-4 became a series of switchers which were so successful that the company began to grow rapidly. The 16-6 model was used exclusively by the CBC (International Broadcasting Centre) during the 1976 Montreal Olympics.

1978

The next series of switchers, launched in 1978 only three years later, was a major jump forward introducing the now industry standard "Next Transition Operation" concepts including the first patent for "Transition Preview" now copied by almost all higher end switchers made in the industry.

A great example of the second generation of switchers is the RVS-508, a 2.5 MLE switcher that sold successfully all around the world. As before, the 508 eventually became a line of many different sizes of switchers known as "the 500 series". The RVS-508 and RVS-505 were used extensively by the Australian Broadcasting Corporation during the 1982 Commonwealth Games held in Brisbane.

Ross 508 Analog Switcher

Analog switchers, such as the 508, were very challenging to manufacture compared to today's digital switchers. Depending on the size of the switchers and the options purchased, a large analog switcher could spend 4 to 8 weeks in the test department being calibrated before it was ready for a customer to use! Today, of course, a 4 MLE digital switcher can be tested in less than a day!

The 500 series switchers predated the use of microprocessors and high speed serial communication between the control panel and rack frame electronics. Dozens of cable bundles were used to connect between the panel and the rack frame. The cable bundles contained many wires to individually connect the buttons, faders, and knobs in the panel to corresponding sections of analog circuitry in the chassis. As the distances between the control panel and the chassis were different for every customer, the calibration of the circuits in the frame would have to be custom adjusted for the length of the wires going back to the control panel. There is a sad but amusing story of one customer that wanted a quick "touch up" to his switcher and sent it back to the factory with all of the cables cut. The "touch up" turned into weeks of recalibration work.

Ross Encore Control Panel

Later in the life of the 500 Series, when customers wanted memories for their switcher, this was no simple task to add. There was a very expensive switcher option for the 500 series called "Encore" that added a large chassis to the system. The control panel was connected to this chassis and all of the knob and button sections were converted to digital. This was then stored in a microprocessor for later recall. The processor then took the desired values and converted them back to analog and sent them to the main switcher chassis, as if the chassis was talking to a control panel. Clearly, there was an opportunity here for a revolution in production switcher technology!

1985

The next series of switchers incorporated the microprocessors directly into the control panel and reduced those huge cable bundles into a single serial data connection to a new generation of chassis electronics. The microprocessor in the chassis would then convert the desired values sent from the panel into analog values that controlled the analog circuits. Test time and cost was dramatically reduced and now the control panels could be any distance from the chassis, easily changed by the customer. This series of switchers included products ranging from the 1 MLE RVS-210A up to the RVS-630 a 2.5 MLE switcher. The RVS-210A proved so popular and stable, it sold for 25 years – a long time for any technology product.

Ross 630 Analog Switcher

1995

1995 saw Ross create a new class of small switcher specifically targeted at Telecine operations. The CDK-104 had features like side by side and diagonal compare, test chroma key, and specialized letterboxing masks. It was intended to be used downstream of color corrector systems. The CDK became known as "The Telecine Switcher" and created a new product category. The CDK-104 became a fixture in most telecine suites around the world.

Ross CDK-104 Component Digital Keyer

1998

The following jump was a very big one for Ross Video going from composite analog switchers to component digital switchers. This was the introduction of the award winning Synergy Series in 1998. Synergy was the first production switcher line that David Ross, John's son with a degree in computer engineering had total responsibility for. The Synergy Series was ground breaking in many ways. Synergy doubled the maximum inputs up to 64, and expanded the range of sizes from 1 MLE to 4 MLE. Synergy, eventually known as "Synergy SD", became a world-wide success selling well in excess of 3000 units. When introduced, the 11 RU Synergy frame was by far the most compact in the industry and used only about one tenth the power of its competition. Synergy was also the first large switcher to incorporate a built-in DVE, and came with up to 8 channels of Squeeze & Tease 2D DVE which a few years after introduction evolved to 8 channels of extremely powerful 3D DVE known as "Squeeze and Tease WARP".

Ross Synergy Switcher

2004

In 2004, Ross introduced Synergy MD/X, marking Ross's entry into High Definition production switching. The Synergy MD/X system offered a new Multi-Definition rack frame processing electronics, paired with the current Synergy control panel, which had evolved significantly from introduction. This approach provided an upgrade path for Synergy SD customers allowing them to connect their existing control panels to a new and more powerful multi-definition chassis. This new chassis was another huge technological leap forward in high definition production switchers, condensing 4 MLEs, 16 channels of MD DVE, 96 inputs, 48 outputs, and 19 channels of full screen animation playout into just 8 RU. The MD/X chassis also introduced the concept of mixing and keying on Aux Buses, trademarked as AuxKeys – something never done before, again with patents pending. MD/X was years ahead of it's time in terms of price and performance.

Ross Synergy MD/X Switcher

2004 also saw Ross Video debut the OverDrive Automated Production Control System. This system pioneered live Newsroom MOS integration from Newsroom editorial systems, directly connecting the Newsroom rundown into OverDrive. OverDrive takes the rundown and translates it into on air operations, allowing a single operator to control all aspects of a live production via a simple, easy to use touch screen, keyboard and mouse. OverDrive provided a tight integration with Synergy SD & MD/X as well as controlling robotic cameras, character generators, audio mixers, audio servers, video servers, and other devices used in live production. OverDrive quickly became the leader in live automated production, outselling the competition and enabling a quality of on air production not thought possible under automation control.

Ross OverDrive APCS

2007

Launched in 2007, the Vision control panel series released even more capability from the MD/X chassis with a more powerful modular control surface and touch screen, dual menu system. Vision was the first switcher to use RGB buttons in full 30-bit color with a stunningly beautiful and functional result. For the first time, it became possible for users to fully color code the M/E rows as well as color grouping related sources – another patent pending innovation.

Ross Vision Switcher

2008

In 2008, Ross launched the QMD/X series, two new processing chassis, the 3RU QMD and the 8 RU QMD/X chassis. The QMD chassis packs an incredible 4 MLEs, 8 channels of 3D DVE, 19 channels of animation store, and 48 inputs into just 3 RU. And when we say 3 RU we mean it – no extra boxes on top to complete a system!

At the same time that QMD/X was launched, Ross also introduced the compact CrossOver 1 M/E series of production switchers, which use same video processing technology. CrossOver sets the compact production switcher bar high, with high end features and functions not seen at this size and price point.

Ross CrossOver Switcher

2009

At IBC 2009, Ross launched Vision Octane, the world’s first 8 MLE production system with up to 24 channels of 3D DVE with Warp and more. Another leapfrog ahead in production power, Vision Octane gives high intensity production environments like multi-screen, multi-panel and split feed situations the production power required to deliver results.

At IBC 2010, internal MultiViewers were added to the Vision series, another industry first for large production switchers.  To add to the innovation, the MultiViewers were designed to use existing MLE hardware in the system, just reprogrammed for the new application.  This means that an Octane system can have any combination of MultiViewer heads and MLEs that adds up to eight.

Multiviewer

2011

NAB 2011 saw the introduction of a blockbuster new switcher line: Carbonite.  Carbonite set a radically new price/performance level for higher end 1 and 2 MLE switchers.  The rack is just 2 RU but is packed with 24 HD-SDI inputs, dual MultiViewers, up/down converters, DVEs, impressive Media Stores, and the world’s first web-based multi-user GUI.  More purchase agreements were signed for Carbonite on the show floor than any previous switcher in Ross Video’s long history.

Carbonite Production Switcher

Looking back roughly four decades of production switcher history, Ross has continued to generate compelling innovations that have moved the production switcher state of the art forward. Our passion for live production technology continues – and many new and exciting innovations lie ahead.

Ross is still a family owned company to this day. While many companies have come and gone, Ross has steadily grown through innovation and taking care of our customers. We feel that even though we've grown greatly, it's an equal accomplishment to hear from customers that we are still great to work with after all of these years.