Capabilities Announced at NAB 2017
- Inception Discovery powered by x.News is an option that permits users to perform collaborative real-time searches across a variety of platforms and services
- Native integration with VSN’s Explorer MAM
- Full virtualization including load balancers as a scalable solution for any workflow
- Increased functionality for WordPress and support for Drupal V7.4
- The Inception API permits users to create custom connections to a CMS, social platform, or other internal system
- All the power of Inception, but with a new option about how to pay for it, and where it is hosted
- Software as a service (SaaS) provides the ability to pay monthly for Inception services
- Setup, training, and maintenance are included in the monthly price
- Quarterly or yearly billing with simple bundles is also offered
- Inception is configured and managed by Ross Video in the Amazon cloud
- Scales down for just a few users or scales up to support hundreds of users
- Inception Cloud also supports a full MOS workflow and inherently includes redundancy
Planning and Production
Assignments and Planning
Inception provides rich planning and assignment tools to help coordinate your busy schedules. Create new assignments by dragging and dropping wire or social media content into the grid, assign people and deadlines, and Inception will provide notifications and updates to all involved.
As a topic develops, Inception creates a collection of resources. You can attach contacts, as well as any raw content or research material that can later be referenced for follow-up stories.
Running Order and Production Grid
Preparing a story line-up for production is a daily task for producers and directors. Inception allows users to tailor and customize this display to their preferences. The user interface features dedicated workflows for approval and coding, detailed status information, and bright color-coded cells and rows to indicate breaks, approvals, and floated lines.
Inception also offers a rich set of timing fields and playout clocks to keep your shows on track.
News revolves around stories and the people who tell them. Inception’s flexible workflow choices mean that producers can work at either a rundown level or at a story level. Content created for broadcast can now easily be packaged and tailored for distribution across both Web and social media at the same time. Attach images or video to go alongside your content and link it back into a rundown or publish content independently.
Creating content for broadcast has never been easier. Production commands are given a bright appearance and show up in-line with the story content. MOS objects are color-coded to their device and appear clearly alongside in the right hand bar.
Messaging and Conversations*
Converse in both one-on-one and group chats directly within the newsroom environment. Invite users into a conversation; download the conversation history, and share photos and documents. Better yet, Inception’s messaging system is linked to content, allowing users working on a story, assignment, or running order to easily communicate with anyone else working on that content.
Notifications for new messages and conversations appear clearly in the Inception main user interface, alongside high priority alerts and wire notifications.
*This is an optional feature for Inception News Express and Academic Editions.
News Workflows and Tools
Customizable Grids and User Defined Columns
Many news organizations have unique requirements and prefer to tailor columns for their newsroom environment. Inception offers complete customization over the visibility, size, and location of columns in running orders, playlists, assignments, or the story manager. With Inception you can define columns, including support for lists, users, checkboxes, and text fields. Inception will also validate user entries to ensure they meet the various criteria restrictions against the fields.
Inception organizes your wire content to help you find what you need quickly and easily. Inception supports the most popular wire services, with the ability to categorize and highlight wires according to urgency. Configurable alerts can also provide user notifications upon the arrival of important content, and wire content can easily be dragged and dropped into the assignment grid to quickly target the wire for content production.
* This is an optional feature for Inception News Express and Academic Editions. Serial wires require additional serial port expander hardware.
Contacts and Groups
Managing contacts intelligently inside a news organization is critical. Inception allows you to categorize and manage all of your organizational contacts and sources. Create customizable groups to easily browse contacts by topic, area of expertise, organization or geographic location. Unique to Inception, contacts can also be linked against assignments as research sources and become part of the official archive.
Inception provides a centralized search engine for your entire newsroom including story, assignment, and running order archives, as well as wires and social media. Advanced filters for date, user, and type can be applied to discover the exact content you’re looking for.
Provide your production team the ability to get the latest updates to scripts and running orders with an interactive tablet view for the Apple iPad. On-air talent are able to view the entire contents of the rundown digitally by simply swiping between stories or quickly jumping between pages. Eliminating paper scripts helps preserve the environment and saves you money in the process.
Alerts and Notifications
Inception lets you know when something important happens. It brings instant messages, high priority alerts, and production warnings front and center with the Inception alerts and messaging bar. Located centrally in the footer of the Inception user interface, users can immediately recognize and respond to messages, including high-priority news updates and connectivity errors between devices in the control room.
Designed for Social Media
Content Discovery and Social Media Feeds
Give your audience a voice, and discover great content for your productions. Inception provides a rich set of search and discovery tools for social media content, enabling quick searches and keyword monitoring. When combined with geo-targeted filters, social media becomes an excellent news-gathering tool.
Social Media Management
To moderate and manage your social media accounts, Inception offers a rich set of publishing and approval tools. With support for Facebook, Twitter, Flickr, YouTube, Brightcove, and others, Inception is capable of delivering tailored text, image, and video content to multiple platforms at the click of a button, with optional approval and sign-off of content based on workflow rules.
Curation and Social Media Playlists
Inception provides the tools to curate inbound social media content, importing text and images into playlists for use in on-air graphics, websites, digital signage, and any other application that you can dream up. Inception helps protect you from inappropriate content making it to air by providing a comprehensive and customizable set of blacklisted word filters that are applied against all inbound and outbound content.
Social Media Polling and User Engagement
Social media polling is a great way to engage your audience. Ask your audience a question and track the responses. Or more simply, sample the entire Twitterverse for the popularity of specific topics, keywords, and hash tags. Inception’s social media polling engine enables users to create a series of hash tag or keyword buckets with tallied results. These results can then be pulled into on-air graphics for real-time updates integrated right into the broadcast.
Connectivity and Accessibility
The MOS protocol is the industry standard method for connecting and communicating between broadcast devices and systems. Inception is a highly connected system with a robust MOS interface to enable communication between many first and third party devices.
MOS Object Browsing
For devices that support MOS object awareness, Inception provides a powerful user interface to browse, filter, and search these objects and add them to your stories.
Keep your team up to date and identify missing content early with full support for MOS status on supported devices. From either the rundown view or the story editor, you can view the status of an object at a glance.
Request a graphic or server clip directly from the news environment via the MOS placeholder workflow inside of Inception. On supported devices, users within Inception can create a placeholder request, which is issued to the device and a resulting object inserted in the story once the placeholder request is fulfilled.
MOS Objects in Your Stories
MOS objects are brightly colored and iconified inside the script editor view, appearing in a dedicated column alongside the text, offering a clear and succinct description. Users can also customize the look of objects on a device by device basis, including the icon and colors so you can quickly identify graphic or server objects.
Supports ActiveX and HTML5 Plug-ins*
Inception is leading the charge on the next generation of MOS plug-ins. In fact, we designed the new HTML5-based standard in the MOS specification. In addition to supporting these new HTML5 based controls, Inception also integrates with many existing ActiveX plug-ins.
The new HTML5 standard allows for plug-ins to be browser and platform agnostic, allowing them to run on Windows and Mac OS, as well as tablets and other mobile devices, with no overhead of managing and installing native controls on each PC.
*ActiveX plug-ins are only supported on Internet Explorer 9 and above.
Teleprompter Software Included*
While Inception interfaces seamlessly with a variety of MOS-based prompters, it is also bundled with CueScript CueIT teleprompter software that offers a variety of unique and innovative countdown and display capabilities.
*Teleprompter hardware not included.
Designed for Apple iPad
Inception’s central concept is to be accessible anywhere, and that’s especially true with it’s tailored interface for the Apple iPad. Create script content, update or playout rundowns, or simply curate content from your tablet with a user experience designed specifically for the iPad. Keep abreast of changes to the script or go completely paperless with Inception’s tablet view capabilities.
Blacklisted Word and Content Filters
The comprehensive pattern-based word filter validates both content produced by your team, as well as user-generated content ingested into the system. Using a customizable dictionary, content can be either flagged or hidden if it contains offensive words, with rules preventing inappropriate content from making it to air.
User Rights and Management
The advanced roles and permissions system provides you a high granularity of permission delegation throughout the system. Users in Inception can be delegated various roles, of which you can attach a wide number of read, edit, and approve permissions.
Editorial content can be created in any language, as Inception is a completely Unicode compliant editorial platform that edits and stores content in any Unicode compliant language.
Inception offers an optional redundancy package that supports a robust database replication to ensure that every bit of your data is synchronized between systems in real-time. In the rare case of failure, a fail-over process is in place so that your production never stops.
*Only available for Inception News Standard Edition. Not available for Express or Academic editions.
LDAP and ActiveDirectory*
Centralize the management of your users and roles by connecting Inception to your corporate LDAP or ActiveDirectory system. Target a specific subset of your directory with detailed filters, and once you attach permissions to LDAP groups inside of Inception, you’ll never have to manage users outside of your corporate directory again.
*Optional feature for all editions of Inception News.
Multiple Database Engines*
Inception supports multiple database engines out of the box, including PostgreSQL, MySQL, SQL Server, and Oracle, allowing you to leverage your existing technology investment and build into your existing environment.
*Only available for Inception News Standard Edition. Not available for Express or Academic editions. Certain redundancy options may require a specific database.