STV Increases Local News Output with Ross OverDrive

Iroquois, ON, Canada – December 8, 2011 – UK based broadcaster STV increases its Scottish regional news output using Ross Video’s OverDrive Automated Production Control System.

The adoption of OverDrive by STV highlights the recent growth of Ross automated production control solutions in the European market.  The ability to efficiently produce clean, fast-paced productions with OverDrive will allow STV to produce additional content and increase their acquisition and creation capabilities at the same time.

“Ross has been very supportive of our news expansion plans, working closely with us during the implementation of this new technology,” said Gary Welsh, Operation Director, STV. “This is the first OverDrive implementation in the UK and we’re impressed by the technology. OverDrive has definitely delivered the benefits expected.”

“STV have always been an innovative and forward thinking Broadcaster and we are delighted that after some comprehensive research of automation solutions, they have chosen Ross Video as their studio automation  partner” commented David Dowling, Ross Video’s Director of Sales for Europe.

About STV
Reaching over four million viewers each month, STV brings viewers first class programming including Emmerdale and Coronation Street, entertainment hit The X Factor, strong home-grown productions and comprehensive news and current affairs. STV’s digital channels attract over two million unique users per month and incorporates stv.tv, home to news, sport and entertainment; the STV Player, where you can catch up with your favourite STV programmes; and STV Local, a growing network of hyper-local websites. STV Productions brings viewers some of the best programmes in the UK and across the world with commissions for ITV1, ITV2Sky Real Lives, BBC2 and Channel 4.

About Ross Video
Ross Video designs, manufactures and supports a wide range of innovative products for use in live production applications. Ross’ award winning product line includes Vision, Vision Octane, CrossOver and Carbonite Video Production Switchers; openGear, RossGear and GearLite Terminal Equipment; SoftMetal Video Servers; OverDrive Production Control Systems, XPression Character Generators and NK Series Routing Systems. Ross products are installed in over 100 countries around the world, where they are used daily by top broadcasters, production companies, sports stadiums, government agencies and houses of worship.

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For further information, please contact:
Sara Bell
Media Relations Co-ordinator
t. (613) 652-3020
f. (613) 652-4425
e. sbell@rossvideo.com