April 14, 2025
Ross Video and Arcturus announce creative partnership to revolutionize virtual production

Ottawa, April 14, 2025 — Ross Video is pleased to announce a new creative partnership between its world-renowned creative services division, Rocket Surgery, and Arcturus, the pioneer in sports volumetric video technology. This collaboration aims to seamlessly integrate Ross Video’s cutting-edge virtual production capabilities with Arcturus’ 3D capture of in-game sports action to deliver broadcast-quality impossible-angle replays and interactive in-studio analysis.
“Our collaboration with Arcturus represents a significant leap forward in virtual production,” said Jim Doyle, VP of Creative Services at Ross Video. “By combining our expertise with Arcturus’ innovative volumetric scanning technology, we’re poised to deliver unparalleled immersive experiences that captivate audiences worldwide.”
Arcturus is transforming how audiences engage with sports, bringing fans onto the field and into the heart of the action. Their system captures and reconstructs multiple video feeds into a broadcast-quality 3D copy of the action, enabling interactive 2D and 3D replays, analysis, and shareable captured moments.
“Partnering with Ross Video’s Rocket Surgery allows us to extend the reach of our volumetric video technology into new realms of virtual production,” said Steve Sullivan, Chief Product Officer at Arcturus. “Together, we aim to push the boundaries of what’s possible in immersive storytelling.”
By fusing Arcturus’ cutting-edge volumetric sports technology with Rocket Surgery’s state-of-the-art virtual production, this partnership unlocks a new era of immersive sports experiences and storytelling, from live broadcasts to social media content to augmented reality applications.
“This partnership is a testament to our commitment to innovation in the media landscape,” said Mark Gerberman, VP of Business Development at Arcturus. “By joining forces with Ross Video’s Rocket Surgery, we’re set to create groundbreaking content that resonates with audiences on a deeper level.”
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About Ross Video
Ross powers live video productions for billions of global viewers daily with the industry’s widest range of high-impact, high-efficiency solutions and services. Ross makes it easy to create compelling news, weather, and sports broadcasts, engaging content for sports stadium screens, entertainment shows and rock concerts, educational institutions, legislative assemblies, corporate presentations, and inspiring content for houses of worship.
About Arcturus
Founded in 2016 by visionaries from organizations like Pixar, Netflix, and Google, Arcturus is a global leader in volumetric video technology. Their comprehensive solutions for capturing, editing, and distributing volumetric content have set new standards in immersive media experiences.
See more at www.arcturus.studio
Media Contacts
Ross Video
Erica Watts
Director of Communications
Email: erica.watts@rossvideo.com
www.rossvideo.com
Media Kit
Looking for additional information? Here’s a link to the press kit: https://rossvideo.canto.com/v/MediaKit