Ross Video to Enable NBC Olympics Augmented Reality Graphics During its Coverage of Tokyo Olympics
Stamford, Connecticut – June 7th, 2021 – NBC Olympics, a division of the NBC Sports Group, has selected Ross Video to provide an Augmented Reality graphics solution for its production of the Games of the XXXII Olympiad, which take place in Tokyo, Japan, from July 23rd – August 8th. The announcement was made today by Michael Sheehan, Coordinating Director, NBC Olympics, and Pete Ross, Director of Sales USA – Eastern, Ross Video.
Rocket Surgery, Ross Video’s in-house creative and professional services division, will be providing Voyager, the latest generation graphics rendering solution (based on the Unreal 4 engine from Epic Games) along with production crew to integrate the graphic elements designed by the NBC Olympics graphics team and operate the technology on the air.
“Ross has enjoyed a long relationship with NBC Sports, and we’ve provided graphics solutions for some of the most widely viewed sport events on the planet,” said Ross. “We’re extremely excited to be part of NBC Olympics’ coverage of the Olympic Summer Games in Tokyo.”
“Ross Video’s Voyager product will help the NBC Olympics studio operation bring a next-level immersive visual to our studio presentation, bringing augmented reality to our primetime coverage,” said Sheehan. “Instrumented Jib & Steadicam will give our creative teams the flexibility to use this great new technology in ways to help tell the stories of these Olympic Games.”
About NBC Olympics
A division of NBC Sports Group, NBC Olympics is responsible for producing, programming and promoting NBCUniversal’s coverage of the Olympic Games. NBC Olympics is renowned for its unsurpassed Olympic heritage, award-winning production, and ability to aggregate the largest audiences in U.S. television history. NBCUniversal owns the U.S. media rights on all platforms to all Olympic Games through 2032. NBC Olympics also produces thousands of hours of Olympic sports programming throughout the year, which is presented on NBC, NBCSN, Olympic Channel: Home of Team USA, Peacock and NBC Sports digital platforms.
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