The Zürcher Schlittschuh Club Lions (ZSC Lions), a professional ice hockey team based in Zürich, Switzerland, has been a cornerstone of the National League (NL) since its establishment in 1930.
Their commitment to excellence extends beyond the game to the overall fan experience. This dedication led them to undertake a monumental project: constructing the state-of-the-art Swiss Life Arena, with a vision to redefine the standards of ice hockey arenas across Europe.
With the ambitious goal of setting a new benchmark for ice hockey arena experiences, ZSC Lions faced multifaceted challenges.
To create an immersive and dynamic environment for fans, they needed an advanced but user-friendly system that was versatile enough to cater to various sports events beyond ice hockey and could facilitate advertising opportunities during game days.
To help ZSC Lions draw fans deeper into the action, Ross partnered with AVC Group to design an end-to-end solution.
The solution includes Carbonite Ultra, Mira, Ultrix, openGear, XPression, XPression Tessera, and DashBoard (Custom Control Panels). This combination offered a versatile approach to video production and control, allowing for unified content management across the arena’s LED displays, including the impressive LED Cube—the largest in Europe.
Collaboration and clear vision were key. ZSC Lions knew from the offset what they wanted to achieve. The strong partnership between AVC and Ross enabled the project’s execution to be streamlined and efficient.
Implementing Ross Video’s solutions has yielded tangible results for ZSC Lions and the Swiss Life Arena.
After the technology was implemented, the Ross and AVC teams provided on-site support and training to ensure smooth adoption by the ZSC Lions team. The feedback from the client has been overwhelmingly positive, highlighting the ease of use and flexibility offered by Ross Video’s solutions.
ZSC Lions now boasts a world-class arena with state-of-the-art live video production capabilities that elevate the fan experience. The dynamic and immersive atmosphere that Ross Video’s technology enables has enhanced fan engagement and opened new avenues for revenue generation through more advertising opportunities.
Ross Video’s collaboration with ZSC Lions has exceeded expectations, leaving a legacy of innovation and excellence in European arena entertainment.
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