Sports Venue

Roig Arena powers storytelling at scale

Inside the technology behind Roig Arena

Spain’s largest indoor arena delivers captivating live sport and events with unified control, real-time data and inspiring in-venue storytelling
Introduction

Building Spain’s most advanced arena

Opened in 2025, Roig Arena in Valencia is a €400 million venue and the largest indoor arena in Spain. It is home to Valencia Basket Club and hosts concerts, corporate events and large live productions for up to 20,000 spectators. With more than 1,000,000 visitors expected each year, the arena is built to deliver exceptional experiences for fans every time they visit.

At the heart of this is in-venue storytelling. Every screen, graphic and data feed engages people, creating unforgettable experiences. From player introductions to live game action, content is clear, timely and engaging. To support this, Roig Arena requires a unified production platform that delivers consistent content across all displays in real time.

Basketball game inside Roig Arena with Ross Video graphics displayed across LED screens and arena displays.
The challenge

One arena, multiple production demands

As a new venue, Roig Arena needed to perform at a high level from its first event. The arena is dynamic and supports many event types, including basketball, other live sport, concerts as well as corporate events, often needing to pivot from one to another in the space of a few hours.

Each event requires a different approach to production and storytelling. Live sports need real-time data and fast updates. Other events need flexible content and simple control. Managing many screens, control rooms and content sources introduces significant operational complexity. The team needed solutions that are easy to use, reliable and able to scale as demand increases.

Production operator working inside the Roig Arena control room during a live event broadcast.
The solution

A unified production platform powered by Ross

Ross Video delivers a fully integrated production system that brings all key functions into one platform.

Ultrix FR12 provides routing, signal processing and multiviewers, forming a strong and flexible foundation. Carbonite Ultra switchers with Mosaic and TD2S panels support production across the centre cube and large displays. XPression Tessera and Tessera Nodes power graphics and video playback across the video wall, ribbon boards and in-bowl screens. DashBoard gives operators simple and centralised control of LED displays, video and system functions. Custom interfaces from Ross Creative Services make this control even easier. XPression Workflow Server manages content, encoding and system monitoring. Datalinq connects real-time data, allowing live statistics to be shown clearly during events. Together, these tools create a system that is easy to operate, flexible and ready to grow.

“We have managed to create an audiovisual spectacle, before, during and in addition to the sport which creates an immersive experience for fans.”

Paul Molia
Technology and Operations Coordinator, Roig Arena
The impact

Immersive experiences for every event

Roig Arena delivers reliable, engaging and professional, immersive experiences at every event.

Operators control graphics, video and data from one system, which reduces complexity and saves time. In-venue storytelling is dynamic and engaging. Live data and clear visuals help engage fans during games and other live events. The Ross Solution makes it easy to switch between event types. Content updates quickly to match each production. Multiple control rooms, connected by high-speed fibre, provide extra flexibility and capacity.

With high usage and more than one million visitors expected each year, the arena is living its purpose – engaging and exciting fans.

The products and services

Roig Arena’s Ross-powered workflow includes:

DashBoard

Unified Production Control Software

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TouchDrive Control Panels

Intuitive Touch Production Control

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XPression Tessera

Multi-Screen Real-Time Graphics Control

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Ultrix Family

Ultrix

Hyperconverged Routing & Processing

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Mosaic

Multi-Screen Video Processing

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Carbonite Ultra

Compact HD/UHD Production Switcher

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Tally Control Systems

Signal connectivity monitoring for live production

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openGear Modular

Open-architecture, modular system for diverse applications

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PowerPlay

Centralized Event Control System

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Rocket Surgery

Worldwide team of creatives and technologists dedicated to helping you thrive with Ross solutions.

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